Thursday, September 8, 2011

Amazon Is Testing a Tablet-Focused Web Site Redesign [Amazon]

Amazon Is Testing a Tablet-Focused Web Site RedesignThe Amazon tablet is real. TechCrunch played with it. We made a mockup. The Internet had a field day. The only thing left for Amazon to do now is prepare, and prepare they have.

The Amazon web site, for example. It's currently being tested for a redesign. Not just any redesign, mind you, but a seemingly tablet-friendly redesign.

And, dare we say, the redesign mockups even appear a little "higher class" than the old site. More spartan. More white. More touch-tastic. Definitely space for thick fingers to dance around and paw at online wares, sans a mouse cursor.

Reuters reports that the new pages boast a bigger search bar and more of the aforementioned white space (all the better to highlight e-books, games and apps from the Amazon App store). [WSJ, Reuters]

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